So I'm ramping up to do outreach (ie. marketing) regarding my The Fall of Man trilogy after recently releasing The Fall of Man: A Fool's Requiem.
I haven't done any outreach yet and so not surprisingly I've had only a few sales. But what has really surprised me is people seem to really like box sets.
I've made reference to the three individual books in the series on places like my blog, so I wasn't surprised that a couple of people bought A Fool's Requiem.
But I've made no mention of the box set The Fall of Man: The Complete Series and yet it was purchased in Germany and for some unknown reason a bunch of people are reading it on kindle unlimited. So in essence, the offering (ie. the box set) that I've literally done nothing for is selling better than the individual books that I've done something (albeit very little) for.
Moreover, I didn't put nearly as much effort into the cover of the box set as for the individual books. But who knows, maybe people liked that cover more.
For those that don't know, if you enroll your books in KDP Select they are available for people to read for free if they are subscribed to Kindle Unlimited (KU). You get paid per page read rather than a set fee (the catch is to be enrolled in KDP select you can only sell through Amazon, which is fine by me as that's my current strategy anyway).
So here's why I find all this interesting. For KU readers they could have read any of the first three books for free at any time. Yet, for some reason, when the box set came out, there was a sudden spike in readers. I've had more page reads off the box set in one day than all my books combined (individually that is) since the first was released almost a year ago. I mean, that's pretty shocking.
I wish I could tell you what caused this, but I have no clue. Either people really like box sets or Amazon treats box sets differently when it comes to their algorithms and readers are somehow being exposed more to my box set offering than the individual ones.
It makes me shrug with a smile, because I threw the box set together on a whim expecting little-to-no-interest in it.
So for those of you wondering if you should give box sets a try, I'd definitely say go for it, especially if Kindle Unlimited readers have access to your works.
I haven't done any outreach yet and so not surprisingly I've had only a few sales. But what has really surprised me is people seem to really like box sets.
I've made reference to the three individual books in the series on places like my blog, so I wasn't surprised that a couple of people bought A Fool's Requiem.
But I've made no mention of the box set The Fall of Man: The Complete Series and yet it was purchased in Germany and for some unknown reason a bunch of people are reading it on kindle unlimited. So in essence, the offering (ie. the box set) that I've literally done nothing for is selling better than the individual books that I've done something (albeit very little) for.
Moreover, I didn't put nearly as much effort into the cover of the box set as for the individual books. But who knows, maybe people liked that cover more.
For those that don't know, if you enroll your books in KDP Select they are available for people to read for free if they are subscribed to Kindle Unlimited (KU). You get paid per page read rather than a set fee (the catch is to be enrolled in KDP select you can only sell through Amazon, which is fine by me as that's my current strategy anyway).
I wish I could tell you what caused this, but I have no clue. Either people really like box sets or Amazon treats box sets differently when it comes to their algorithms and readers are somehow being exposed more to my box set offering than the individual ones.
So for those of you wondering if you should give box sets a try, I'd definitely say go for it, especially if Kindle Unlimited readers have access to your works.
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