Inside the world of Rob Mclean, Author

We've crossed into the twilight zone here folks. On July 1, 2014, Canada will enact its anti-spam legislation that will make it illegal to communicate with someone without their consent. The fine for communicating with someone without their consent can be $1M for an individual and $10M for businesses. Now, the law's intent is logical - to basically stop spammers. Unfortunately though, the government, instead of writing the law around "unsolicited, automated marketing communications" (which is what the law is really all about) instead uses the term "commercial electronic messages". According to the act: (2) For the purposes of this Act, a commercial electronic message is an electronic message that, having regard to the content of the message, the hyperlinks in the message to content on a website or other database, or the contact information contained in the message, it would be reasonable to conclude has as its purpose, or one of its purposes, to en