Lance's interview with Oprah for those that care:
Overall I'd say he did a poor job. A lot of pausing and hemming and hawing. To me I suspect he lied during this interview based on his body language and cadence in his responses.
As I said in my previous post on Lance - 2013 Biggest PR Idiot Award Goes To: Lance Armstrong - I think Lance's brand is dead. After seeing this interview I think I was bang on the money.
It still makes no sense why Lance did this interview. If you lie once and then confess shortly thereafter people can forgive you. But if you lie hundreds of times over years, the 'I confess' tactic will not save you generally speaking.
It can save you if the lie was something mundane. So if you pretended to be straight but were actually gay, people understand that type of thing.
But the way Lance lied and the nature of his lies do not lend themselves to forgiveness.
Overall I'd say he did a poor job. A lot of pausing and hemming and hawing. To me I suspect he lied during this interview based on his body language and cadence in his responses.
As I said in my previous post on Lance - 2013 Biggest PR Idiot Award Goes To: Lance Armstrong - I think Lance's brand is dead. After seeing this interview I think I was bang on the money.
It still makes no sense why Lance did this interview. If you lie once and then confess shortly thereafter people can forgive you. But if you lie hundreds of times over years, the 'I confess' tactic will not save you generally speaking.
It can save you if the lie was something mundane. So if you pretended to be straight but were actually gay, people understand that type of thing.
But the way Lance lied and the nature of his lies do not lend themselves to forgiveness.
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