Skip to main content

Mark Cuban encourages men to get a colonoscopy

Kudos to Mark Cuban, owner of the Dallas Mavericks and overall business magnate, who wrote a recent blog entry with a fairly graphic (blunt) description of his recent trip to the doctor to get a colonoscopy.

While celebrities often get behind PSA's (public service announcements) supporting health initiatives / issues, it's rare to have one do so in such a down-to-earth fashion as Mark does in his blog.

Even celebrities who talk about things like a colonoscopy would almost never talk about their actual experience. They generally would site statistics and simply encourage people to do x, y or z.

If you're a sex symbol or a powerful business tycoon, it's too much of a risk for their image to talk about the 'embarassing' details of getting a colonoscopy. The irony being that the details are embarassing only because no one ever talks about them.

Yet Cuban lays it all out there. He doesn't care what people think of him and really embraces the notion of open communication in his blog. And because he's so frank the reader ends up trusting him when in the end he tells folks to get their colon checked because the whole thing is not a big deal.

You can never be too honest in your communication and Cuban gives us a great example of how the more honest you are the more people will resonate with what you are saying.

Comments

Post a Comment

Popular posts from this blog

Featured Post: Where Can You Buy My Books?

Interested in purchasing one of my books? Below are the links that will take you to the right place on Amazon. A Manufactured Mind On Amazon On Kobo On Barnes and Noble On iTunes Obey On Amazon On Kobo  On B&N  On iTunes  The Fall of Man Trilogy Days of Judgment (Book One) On Amazon On Kobo On B&N On iTunes System Crash (Book Two) On Amazon On Kobo On B&N On iTunes A Fool's Requiem (Book Three) On Amazon On Kobo On B&N On iTunes
Post a Comment
Read more

A Look Back on 2017 / A Look Forward to 2018

Hard to believe it's been two years (and six books) since I started publishing. Thought I'd take a moment to look back on the journey, some of the highlights and what's in store for the future. Eyes Wide Open I had no idea what this publishing path would be like - I went in blind with nothing more than an interest in telling a story. It turned out to be way harder than I could have imagined. You'd think writing a book wouldn't be that difficult, but it is. It's not so much the book that readers see that's hard to produce, it's the ideas and writing that get left on the cutting room floor. But beyond the actual stories, learning Photoshop to do my own covers, understanding how to market my books, learning how to create print versions, and a dozen other things really opened my eyes to how much effort is required to get a book to market. Along the way I’ve had my moments where I questioned my sanity to put myself through the process. But...
2 comments
Read more

Pew Research says Press Credibility In Decline

According to Pew Research negative opinions about the press are at an all time high. Definitely check out the source article because they have a ton of infographics that are worth looking at. The main graph related to the research is the one below: As you can see, the public no longer views the media as unbiased or fully accurate. There are dozens of variables that play in to this phenomena, but I think the biggest one is that the public has traditionally viewed the media as doing the people's work. Which is to say, they are kind of like the FBI, but they work for the people not the government. They are suppose to root out what is going on and inform the people so that society can hold politicians and corporations accountable (note the reoccuring theme of accountability that I talk about often in this blog, because it's a causal variable behind much of the issues in the world today). Over the past 15 or so years, the press has lost it's credibility with the p...
Post a Comment
Read more