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Biz card take #2

Ya, I just couldn't leave it alone. So I fiddled around and I think I've got something I really like now.



Logic behind the changes...
  • While the green and black two-tone was alright, it lacked style, it didn't 'pop'. 
  • This new design separates out various themes. It puts "grow, manage and live' as one theme, YOUR brand as another theme, and articulates the segregation of services using different block coloring as background (impressing that there are three distinct activities RMCC addresses). 
  • While I think it 'pops' now, it's not flashy (which I don't want). It still has a subdued vibe to it, which is what I was going for. I tried some flashy colors and while they do 'pop', it's a misrepresentation of the what RMCC brings to the table (I'm more about the serious things you need to do, not just the razzle dazzle or the sprinkles on the cake). 
  • I did break the two-tone rule of designing. When you toss more than two colors out there in a small space you can destroy your design. But that's a rule you can break now and then, and in this case I really wanted to emphasize the 'grow' element, as that's my primary area of expertise.
Overall I'm happy for the time being and I think I can put this 'to do' item behind me. Although I'm sure in a month or so I'll be fiddling around some more just to see if I can improve on the design.  Now I just have to cross my fingers no one tells me they liked the first design more - then I'll get fixated again and probably redesign the whole thing =)

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